Embedded links throughout your website is very important as it completes the “spider web” of your website. It also allows visitors and search engine robots to find all your website pages. On your website we like to tell the visitor what to do, such as “click here” for free information. But what most do not understand is the link it self is very important to search engines. Do you think Google is going to know what “click here” means? The proper way would be Are you looking for “free information”. This way Google knows that the link has to do with “free information”.





